100% Success Facebook 600-101 Dumps with Excellent Results

1. Refer to the table.

Published Type Reach Engagement Promote

02-24-2020 Link 1,400

90 post clicks

24 reactions, comments and shares

Organic

02-21-2020 Video 2,300

333 post clicks

112 reactions, comments and shares

Organic

02-20-2020 Picture 4,500

172 post clicks

243 reactions, comments and shares

Organic

A local activist runs a test with different mediums on a Facebook Page. The activist wants to improve organic results and create more awareness of human rights violations.

What information should a community manager provide to the activist?

2. The chancellor of a college wants to start a new alumni-matched funding campaign to raise money for a social sciences building.

However, most alumni lose touch a few years after graduation and don't engage with the alumni community. Before launching a fundraising campaign, the community manager needs to determine exactly when and why alumni engagement drops.

Which two tactics could the community manager take to learn this information? (Choose 2)

3. A community for social media experts wants to encourage engagement and growth. To do this, they want to offer more unique opportunities to meet and connect online.

They would like to produce regular sessions where influencers share their expertise.

What can the community manager do to meet this goal?

4. A small, local online community of 5,000 members is launching a major outreach project to double membership by the end of the year. The community is focused on physical activity and doesn't show preference for any age group or gender.

The community is based on Facebook and uses a group as the primary hub where people can connect.

What's the most efficient way for the community manager to expand local reach?

5. A hiking community plans to bringing together a large number of members to complete a mountain climbing challenge for charity.

This is the largest fundraiser the community will host, and this year is the third year they plan to run it.

Which two things can the community manager do to ensure they succeed in getting the most members to join the challenge? (Choose 2)

6. A community manager works on a Facebook group that handles sensitive subject matter. The personal identities of the group's admin team must be kept confidential. The community manager wants to enable the admins to moderate discussions while fully protecting their personal profiles from harassment.

What should the community manager do?

7. A local art museum decides to launch an invite-only community for people who purchased a museum membership. The community manager needs to create a report about the group's first month and wants to focus specifically on engagement.

Which two KPIs should the community manager include in the first report about the group? (Choose 2)

8. A personal trainer wants to grow their online presence. To generate more leads, they create a Facebook Page, a Facebook group and an Instagram profile.

However, the trainer struggles to manage this social media marketing, because of the time required to create content and promote each platform. The results are simply not worth the investment of time. The Instagram profile generates the most reach, while the Facebook group gets the most engagement. The trainer contacts a community manager for help to determine which of the platforms to focus on.

Which critical piece of information does the community manager need to make this decision?

9. A community manager of a large community for professionals is developing a content calendar to offer themed content to help members who are in the early stages of their careers. The group has had low engagement for the past year.

Which strategy should the community manager use to plan the most relevant content?

10. An established mid-range coffee brand is launching a new line of high-end espresso products. It needs to promote its products through new social channels to reach premium consumers. The community manager must create a launch strategy to present to internal stakeholders to support this new product range.

Which two factors must the community manager address in this presentation? (Choose 2)

11. A community manager for a national chain department store has many internal stakeholders to manage, particularly across the departments of home and garden, men's fashion and women's fashion, which represent the highest sales volume.

The community manager needs to create a monthly content calendar that includes posts that represent each department.

What should the community manager do first?

12. 1.A hair salon supplier wants to create an online community to boost online store sales. The goal is to track trends and showcase products.

Their mission is to become the leading source for style inspiration, which requires them to stay at the forefront of a fast-moving industry and maintain appeal among a mass audience.

On which set of KPIs should the community manager focus?

13. In an established community, members have been posting the same questions repeatedly.

Which three group tools should be used to help members find the answers they are looking for more easily? (Choose 3)

14. A new member of a parent group asks for advice on how to handle a bullying incident. The member's question has been posted for several hours. No other members have responded.

What is the most effective action to promote discussion and collaboration regarding this topic among parents in this group?

15. The head of community management for an online tourism company hires 15 regional community managers. Each community manager is responsible for one regional Facebook Page and Instagram account. The head of community management needs to provide leadership with overall metrics and sentiment.

To set up a global reporting system, what should the head of community management do?

16. A community manager runs a group for a local rugby team. The group only allows current and former team members to join. A request from an 11-year-old player is declined. The player complains and claims that the community manager is discriminating against them.

What should the community manager do?

17. A community with a strong online and in-person offering received funding 12 months ago to grow and scale the community globally. To secure similar future funding opportunities and brand partnerships, the community manager needs to compile a report that shows that the community achieved its goals with the original funding.

Which data should the community manager include in this report?

18. The management team of a mobile app has expectations of maintaining a high level of efficiency. A community member of a group for the app has posted the same question several times over the past few weeks. The team has responded several times that the solution for that problem is still being developed. The member has started to repeatedly ask the same question in comments on unrelated posts.

The community manager needs to ensure this community member does not negatively affect other members.

How should the community manager proceed?