(Salesforce) Authentic marketing cloud personalization Dumps - Reduce Your Chances of Failure

(Salesforce) Authentic marketing cloud personalization Dumps – Reduce Your Chances of Failure

Jonnie Karnath2023-04-16T13:15:48+00:00

Certspots is a leading provider of marketing cloud personalization dumps designed to help candidates prepare for the exam and increase their chances of success. We offer authentic and up-to-date marketing cloud personalization dumps that are designed to simulate the actual exam environment, so candidates can get a feel for the types of questions they will encounter on the day of the exam. By practicing with Certspots authentic marketing cloud personalization dumps, candidates can evaluate their knowledge and skills, identify areas where they need to improve, and develop strategies for answering exam questions quickly and accurately. This will not only reduce their chances of failure but will also help them perform better on the actual exam.

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1. Which data feed integrates external system data into a user’s profile levargaing identity attributes?

Identity feed

Catalog Feed

Interaction feed

User Feed

2. What would a marketer include if they want to ensure they display recommendations from more than one category?

Variation

Exclusion

Ingredient

Booster

3. What are three areas a business user can apply custom catalog dimensions?

Template filtering

Segmentation

Reporting

Recipe exclusions and boosting

Campaign targeting

4. How does interaction studio deliver technical value to marketers? [Check]

By providing a cloud-based unified e-commerce platform with mobile, AI personalisation, order management capabilities, and related services for B2C

By listening to customer signals, understanding customer intent, and acting accordingly

By providing a platform to manage, schedule, create and monitor content

By providing a cloud-based application designed to help salespeople sell smarter and faster

5. What are the components of an interaction studio web campaign? [check]

Email capture, homepage, and product requisite

Experience, template, and content Zone

Configured recipe, visitor profile, and content window

Affinity, infobard and attribution window

6. Which role would the admin assign a user if they need to view everything in interaction studio and create, update, publish and delete campaigns and recipes?

Viewer

Campaign editor

Editor

Campaign author

7. What is the unified customer profile?

A view of each visitor, customer, and user based on their behaviour on your website, with marketing emails or, with any integrated channel

A offline report of every visitor, customer, and user based on their interaction with your website, web application, mobile store, call center, and email received from your company

A unified view of all customer activity across, websites, web applications, mobile store, call center

A profile view for administrators to see activity across all of the customer touch points

8. What attribute and value is passed in the event API request for returning server side campaigns? [check]

Source = Server

Server Side messages = 1

Server side are always returned

Server side = true

9. Which campaign type needs to be configured to setup the interaction studio connector for sales and service clouds?

Server-side campaign

Web campaign

Mobile campaign

Email campaign

10. Which two successs metrics can a company achieve with IS their web channel?

Increase in first time visitor

Increase in conversion rate

Increase in organic search ranking

Increase in revenue

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11. When does site mapping happen during the implementation process?

At the beginning of the build phase since it is the basis for the rest of the implementation

In the middle after certain components like the catalog have been populated

At the end after everything is defined in the system

It can happen at any point since it is unrelated to the rest of the implementation

12. When should you define goals and filters?

After launching a campaign that you want to measure against a goal or filter

Over time, when you have something new you want to meausure

When you are reviewing campaign statistics for a published campaign

Before launching a campaign that you want to measure against a goal or filter

13. The sitemap provides the functionality that enables IS to identify which three items?

Page types

content zones

attributes

campaign

Templates

14. What two features of interaction studio have functionality to perform an A/B testing?

Templates

Campaigns

Segments

Recipes

15. A business user wants to test the effectiveness of two CTA options, which testing option should the select?

Rule Based Testing

Variation Testing

A/B Testing

Time Based Testing

16. In the user interface what is the visual representation of the data about a single visitor including preference?

Unified view of customer

unified customer profile

Single source of truth

Single view of customer

17. Which ETL feed is used to bring campaign tracking data from marketing cloud messaging & journeys or pardot?

Product ETL

Transaction ETL

Manual segment ETL

External email campaign events ETL

18. Which two components does a user need to configure in IS to display Einstein product recommendation vis IS connection for sales and service cloud?

Einstein recipes

Catalog items

Promotion

Einstein Decision

19. ETL feeds must follow explicit specifications and requires which type of file format?

CSV

JSON

Binary

TextDocs

20. How many days after the date of upload will files be deleted from the SFTP?

180 days

30 days

60 days

90 days

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21. What are the three types of ingredients available for a recipe?

Catalog-based and Trending

Recommendations

Co-Occurrence

Machine Learning

Promotions

22. Which user attribute data types are supported in the identity system?

String and integer

Multistring

String

String and Multistring

23. What three components are defined by the developer in the Sitemap?

Page Types

Events

Promotions

Campaigns

Content Zones

24. How many times can a visitor accomplish a goal in interaction studio?

It varies depending on the setup of the goal segment

Each time a visitor leaves and rejoins the goal segment

Only once for all time

No more than twice or the goal completion will no longer be counted

25. Which development language is used to code the sitemap?

Python

Javascript

jQuery

Ampscript

26. A brand wants to view campaign performance of specific groups of users.

How would they view this within the platform?

Use a segment to setup a filter, then use the filter in campaign statistics

Use a segment to set a global goal

Use a segment to specify certain actions, which can be set as the goal for a campaign

Use engagement compare functionality to see the differences in key metrics and behaviours

27. Where can a developer access pre-built Global Templates?

View List Template option in the Launcher

From the Templates list when building a campaign

From code examples in developer docs

Templates menu under the web Campaign menu in the U

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